Posts Tagged ‘andres’

Renting is not fun!

March 30, 2017 Leave a comment

AuthorUmm, I mean renting a house isn’t fun. Renting an exhibit is an entirely different situation and can really be the way to go these days…

But you must wonder, what put me on this tangent?
Just reflecting on when our refrigerator died last fall and our landlord Steve did not fix the problem immediately.

My boyfriend Neil and I have been excellent tenants who’ve taken great care of the property and paid rent on time every month for 4 years, yet Steve said it would take a whole week to get the new fridge in – WHAT?!?!?!

Read more…

Think Big, Go Small

February 17, 2017 Leave a comment

AuthorCall me a nerd (or maybe a hipster), but I am a huge fan of tiny houses and have a fantasy about someday building one in my parents’ backyard as a vacation home.

Perhaps my minor obsession has something to do with the fact that I lived in shoebox-sized studio apartments when I was teaching English in South Korea, and really enjoyed the challenge. My first place was about 150 sq ft – or roughly the size of your typical backyard storage shed. The average American house size is over 2000 sq ft, so living in a place less than 1/10 that size seems claustrophobic and horrible, doesn’t it? It doesn’t have to be.  Read more…

My New Year’s Resolution

December 30, 2016 Leave a comment

AuthorLet’s face it. 2016 has been a weird year. David Bowie died, Prince died, the Cubs won the World Series (which as a Cardinals fan, I find extremely upsetting), and we all got faced with the most unappealing political decision of all time.

Seems like friends and family members have suffered from more unexpected health issues and tragedies than usual. It’s been a bit harrowing, hasn’t it? I think at this point we all feel our lives hang in the balance to some extent. Who knows what the future will hold?

Read more…

Seeing Is Believing – The Power of a DEMO!

September 2, 2016 2 comments

AuthorWhen was the last time you received something you bought on the internet and it wasn’t exactly what you were looking for? It’s happened to us all – say you bought a shirt online that seemed to be the right size, right style – but when you receive it, it doesn’t fit and you have to return it.

Well, in the tradeshow industry, we don’t usually have the luxury of returns at all, let alone free ones, since almost everything we sell is custom and made-to-order. Read more…

Bloom or Bust! A Tale for Deadheads.

July 8, 2016 2 comments

AuthorI was outside the other evening doing my normal thing: watering and deadheading (i.e. removing spent blooms from) my flowers. This is usually a meditative time and I do my best to think about anything except work. But on this particular evening, I had a work-related thought creep in that was actually kind of cool – it occurred to me that gardening duties have a lot in common with generating and maintaining sales.  Read more…

Composing the Perfect Display

February 5, 2016 5 comments

AuthorRecently I was asked to elaborate a bit on what visual marketing meant to me personally, and at first I knew there was something there that went a bit deeper than my now-distant background in web design. But I couldn’t nail down what it was. And then it occurred to me – there is actually a tangible relationship between exhibit design and my background in music. For those who are not aware, I have a Master’s degree in French Horn Performance and used to play professionally in orchestras, and even once got to play a solo concert in Carnegie Hall. I’ve also written national award-winning compositions.

So you might ask – how could these disciplines be even remotely related? How could an art form as archaic as classical music have any relation to the world of visual marketing and tradeshow graphics? The answer lay in how the parts play together. Any good tradeshow exhibit shares many characteristics in common with a well-composed symphony. Read more…

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