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EDPA 2011 Review


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This past week, Optima attended the EDPA Annual Access meeting 11.30 – 12.2.11 in Las Vegas, NV www.edpa.com.  Yeah, Las Vegas… and of course everyone really wanted to go to Las Vegas one more time this year.  Snide Vegas comments aside, Access was held at the JW Marriott located off the strip and I have to say, it was a really nice hotel and great conference location.

Here are a few high level comments.

Overall, meeting attendance was up over 2010 and with EDPA membership rising a reported 3% over 2010.  The Suppliers showcase had a new look and feel with approx. 25 companies exhibiting which is also up over 2010.  The overall conference and sessions were focused on International business and specifically, China (doing business with Chinese companies, in China, and when Chinese companies exhibit in the US).

For the past several years, the meeting promoted the Golden Ham Award given out for the best (excruciatingly embarrassing) 60 second commercial.  The commercials were put out to pasture and replaced with a Speed Networking session . . . like speed dating, but no one gets their heart broken.

During this one-on-one session, each person/company had 1 minute to give an elevator speech, exchange cards and figure out how we may be able to work together.  From this session we met roughly 20 companies, of these companies, 15 were international and 5 were based in the US, and all were exhibit companies.  There was international representation from France, Australia, Spain, Germany, Romania, Mexico, Argentina, China, UK, and Greece . . . and this was within just this one hour session!  The Speed Networking was a great addition to the EDPA meeting and I hope they’ll continue it moving forward!

More to come soon.

If you think you should have gone – mentally commit to Access 2012 – for a small industry, these industry only networking experiences are invaluable for those that attend.

Please let me know if you have any questions and I look forward to seeing you all next year. If you are not a member of EDPA and are interested, please contact Membership Services Director, Alex Chung at achung@edpa.com.  Alex, can get you set up and ready for 2012!

Dave S. Brown
VP of Sales
Optima Graphics

Categories: Business, Optima
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