Habits To Live By

January 13, 2017 Leave a comment

AuthorDecember is a time to review the happenings of 2016, enjoy the holidays with family and friends and to reflect on what can be done a little better in 2017.

My parents lived in the Great Depression era and some of their habits have rubbed off on me – I am a collector of stuff. I find it hard to get rid of things. My fear is that I will need that widget as soon as I pitch it. Read more…

What’s up with this V-Stand?

January 6, 2017 Leave a comment

AuthorI had this question from a customer following our recent product launch of the V-Stand and their receiving of our marketing e-mail. Now this customer loves the Pronto and considers it their go-to for a retractable banner stand. He was wondering when and how he should sell this vs. the Pronto. I realized he was probably not alone in wondering this so here’s my take on that subject.
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My New Year’s Resolution

December 30, 2016 Leave a comment

AuthorLet’s face it. 2016 has been a weird year. David Bowie died, Prince died, the Cubs won the World Series (which as a Cardinals fan, I find extremely upsetting), and we all got faced with the most unappealing political decision of all time.

Seems like friends and family members have suffered from more unexpected health issues and tragedies than usual. It’s been a bit harrowing, hasn’t it? I think at this point we all feel our lives hang in the balance to some extent. Who knows what the future will hold?

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Happy Holidays

December 23, 2016 Leave a comment

If you have the means, I highly recommend picking one up.

December 16, 2016 4 comments

AuthorSo . . . I’ve never been a fan of selfies. In my opinion (Legal disclaimer:  Not the opinion of Optima or Taylor Corporation), selfies are narcissistic . . . oh, look at me . . . how many likes can I get???   Ugh!

Now – enter, the selfie stick, a complete game changer!  Why?  Because you’re not taking a picture of yourself by yourself with a selfie stick. You will ultimately draw crowds typically made up of friends and possibly strangers too!  And that’s exactly what we experienced at EDPA Access 2016!  Which brings up the question – why is it a called a “selfie” stick then??? Read more…

Never ask anyone what kind of tree they want to be

December 2, 2016 Leave a comment

Author PhotoI remember many years ago Katherine Hepburn was interviewed by Barbara Walters. You know, on one of Barbara’s “star specials” that she would air on tv and inevitably Barbara would get even the toughest of Hollywood stars to spill their guts and cry or overshare about their past. During Barbara’s interview with Katherine, the movie star said something about being a tree to which Barbara asked her what kind of tree she wanted to be. Katherine said she would want to be a mighty oak tree. Barbara, years later, in recounting this story would say “I would hope to be an oak tree like Katherine… I certainly would not want to be a weeping willow…”

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Happy Thanksgiving

November 25, 2016 Leave a comment

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